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Shop by Brand

Who says kids can’t have style? Rookie USA is a kids-only, multi-branded premium online retail destination that is now available in South Africa. We offer premium kids clothing brands like Converse, Hurley, Levi’s and Nike for children and young adults aged 0 – 20 years old. The Rookie USA online retail experience focuses on clothing, accessories, apparel, sportswear and footwear for little people with big ideas.

We provide a complete head-to-toe kid's experience when you shop for kids fashion brands at Rookie USA.  You’ll be able to get clothing and apparel for your tiny dancer or your tween legend with the click of a button and be able to shop by brand online too. No matter how old your child is, dress them in stylish and trendy pieces from designer streetwear brands thanks to Rookie USA today.

Fashion Brands   

How do you shop by brand online?

At Rookie USA, we offer you a wide range of fashion and streetwear pieces for the little members of the family. From babes to teenagers, you’ll be able to shop by brand for the best clothing brands for kids right now. 

Shop at Rookie USA and you’ll be able to choose the top fashion brand you’re keen on like Converse, Hurley, Jordan, Levi’s, Nike and Crayola. If you’re only keen on seeing the fashion pieces from one brand simply click the shop by brand tab and choose your brand of choice. Style your babe in head-to-toe Converse or kit out your toddler in Nike streetwear from Rookie USA today.

Where to shop for fashion by brand?

Shop for the most popular clothing brands for kids at Rookie USA now. Want to know more about the top clothing brands we offer online at Rookie USA? Here you go;

Converse Kids

Without compromising on fit, comfort or style, Converse Kids successfully provides durable basics with a twist that allow children to experience the world in all its excitement and diversity.

Nike

With wardrobe pieces that provide for kids’ needs of functionality and self-expression, while reflecting their vibrant attitude and courageous spirit, Nike Kids empowers kids to achieve the extraordinary. 

Jordan

With an awareness of Michael Jordan’s acclaimed status, the Jordan kid strives for the same success, either as a student or as a fan of the sporting legend. This highly dynamic child requires a wardrobe that both reflects their fashionable taste and supports their active lifestyle.

Hurley

Hurley Kids brings a range of cool board shorts, graphic tees and more to style out your young surfer and prepare them for sessions ahead.

Levi's

Levi's® kids clothes offer the same relaxed, casual style you expect from America's denim leader. Discover Levi's® clothes & jeans for kids today.

Rookie USA

Created in 2011, Rookie USA is an online-based, kids-only, multi-branded premium retail destination that is now available in South Africa. Ranging from apparel to accessories to footwear, Rookie USA offers South African consumers a collection of iconic international brands including Converse, Nike, Jordan, Hurley and Levi’s. 

Rookie USA – global, local, social


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  1. NKG Tokyo Floral Windrunner for Infants
    NKG Tokyo Floral Windrunner for Infants
    As low as R859.00
  2. NKG Tokyo Floral Windrunner for kids
    NKG Tokyo Floral Windrunner for kids
    As low as R929.00
  3. NKG Tokyo Floral  AOP Futura SS Tee for Kids
    NKG Tokyo Floral AOP Futura SS Tee for Kids
    As low as R239.00
  4. NKG Tokyo Floral  AOP Legging for Toddlers
    NKG Tokyo Floral AOP Legging for Toddlers
    As low as R319.00
  5. NKG Tokyo Floral  AOP Legging for kids
    NKG Tokyo Floral AOP Legging for kids
    As low as R329.00
  6. NIke Heart Taping Tricot Set for Kids - Pink
    NIke Heart Taping Tricot Set for Kids - Pink
    As low as R869.00
  7. NIke Heart Taping Tricot Set for Kids - Black
    NIke Heart Taping Tricot Set for Kids - Black
    As low as R869.00
  8. NIke Heart Taping Tricot Set for Toddlers - Pink
    NIke Heart Taping Tricot Set for Toddlers - Pink
    As low as R839.00
  9. NIke Heart Taping Tricot Set for Toddlers - Black
    NIke Heart Taping Tricot Set for Toddlers - Black
    As low as R839.00
  10. NIke Heart Taping Tricot Set for Infants - Pink
    NIke Heart Taping Tricot Set for Infants - Pink
    As low as R799.00
  11. NIke Heart Taping Tricot Set for Infants - Black
    NIke Heart Taping Tricot Set for Infants - Black
    As low as R799.00
  12. CYG HAVE A COLORFUL DAY LS TEE
    CYG HAVE A COLORFUL DAY LS TEE
    As low as R339.95
  13. CYG LLAMACORN LS TEE
    CYG LLAMACORN LS TEE
    As low as R339.95
  14. CYG COLORBLOCK TEE BIKER SHORT
    CYG COLORBLOCK TEE BIKER SHORT
    As low as R549.95
  15. CYG CRAYON FLIP SEQUIN TEE
    CYG CRAYON FLIP SEQUIN TEE
    As low as R279.95
  16. CYG CRAYON FLIP SEQUIN TEE
    CYG CRAYON FLIP SEQUIN TEE
    As low as R279.95
  17. CYG RAINBOW SEQUINS HEART TEE
    CYG RAINBOW SEQUINS HEART TEE
    As low as R279.95
  18. CYG LLAMACORN TEE KIDS
    CYG LLAMACORN TEE KIDS
    As low as R279.95
  19. CYG LLAMACORN TEE KIDS
    CYG LLAMACORN TEE KIDS
    As low as R279.95
  20. CYG FLUTTER SLEEVE & LEGG SET
    CYG FLUTTER SLEEVE & LEGG SET
    As low as R549.95
  21. CYG FLUTTER SLEEVE & LEGG SET
    CYG FLUTTER SLEEVE & LEGG SET
    As low as R549.95
  22. CYG FLUTTER SLEEVE & LEGG SET
    CYG FLUTTER SLEEVE & LEGG SET
    As low as R549.95
  23. CYG FLUTTER SLEEVE & LEGG SET
    CYG FLUTTER SLEEVE & LEGG SET
    As low as R549.95
  24. CYG 2 LAYER RUFFLE SLV SHRT SE- KIDS
    CYG 2 LAYER RUFFLE SLV SHRT SE- KIDS
    As low as R379.95
  25. CYG 2 LAYER RUFFLE SLV SHRT SE- KIDS
    CYG 2 LAYER RUFFLE SLV SHRT SE- KIDS
    As low as R379.95
  26. CYG 2 LAYER RUFFLE SLV SHRT SE - KIDS
    CYG 2 LAYER RUFFLE SLV SHRT SE - KIDS
    As low as R379.95
  27. CYG CREATE TEE
    CYG CREATE TEE
    As low as R269.95
  28. CYG CREATE TEE
    CYG CREATE TEE
    As low as R269.95
  29. CYG CRAYON LOLLIPOP TEE
    CYG CRAYON LOLLIPOP TEE
    As low as R269.95
  30. CYG CRAYON LOLLIPOP TEE
    CYG CRAYON LOLLIPOP TEE
    As low as R270.00
  31. CYG CRAYON RAINBOW TEE
    CYG CRAYON RAINBOW TEE
    As low as R269.95
  32. CYG CRAYON RAINBOW TEE
    CYG CRAYON RAINBOW TEE
    As low as R269.95

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