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Kid's Featured

Not sure where to find trendy iconic branded kid’s clothing?  Kids bugging you for the latest featured trends that they see on social media? At Rookie USA we feature some amazing brands of kids fashion in our online South African store.  

Shop Featured Kid's Fashion

What can we offer you?

At Rookie USA we stock an assortment of premium global brands to choose from, no matter the style preferences of your child.  We have a range of kids featured apparel for all age groups - from toddlers to young adults.

In our online store you can shop the latest trends in kids fashion, featuring top internationally recognised brands such as Converse, Nike, Jordan, Hurley, Crayola and Levi.  

For Winter, we stock up on hoodies, leggings, joggers, and jackets for your tweens and teens.  For the little ones we have the latest in cosy and comfy Tricot sets.

For Summer we have the most stylish shorts, tees, dresses, slip slops and sneakers.

You can choose to shop by brand, by age group, by occasion or head straight to our kids featured fashion tab.  This section offers you the latest global trends in kids featured wear. We also offer discounts on brands in our Sale category.  Be sure to check it out.

What are kids featured clothing?

With the wide range of kids clothing out there we have made it easy for you to make your selections by highlighting and featuring a part of our range.  Our kids featured apparel covers a specific range of kids’ fashionable clothes, footwear and accessories which are popular right now.  

Kids’ featured clothing, usually have certain design features that are specific to a particular brand.  For example, Nike’s new NKG Tokyo florals collection for girls. Converse offers its latest Unicorn range of kids’ sneakers and Jordan’s newest offering is their Jumpman classics.

At Rookie USA we keep our eye on the latest emerging big brands, kids featured fashion collections, around the world.  We bring them to you in our online store, so your kids are on trend with the latest top international styles.

Where to buy kids featured clothing?

We, at Rookie USA, understand that shopping for kids clothing brands can be overwhelming.  

Kids need winter clothes, kids need summer clothes, kids want a particular style, kids have outgrown last season’s clothing, the local shops and malls are so busy, you don’t have the time or inclination to traipse the malls looking for exactly what your kid needs, wants or likes!  Sound familiar? 


That’s why we have put together a kids featured fashion section just for you to make your life much easier and free from the stress of shopping. Our kids featured apparel section offers you:

  • a wide choice of girls and boys clothing, footwear and accessories 

  • our customers' favourites that sell like hotcakes

  • new trends – we are constantly sourcing and adding the latest kids’ fashion to our collection


Here are some examples of what we have in our kids featured fashion section to tantalize you:

1.  Bestsellers

  • Chuck Taylor All Star Classics

  • Levi denim shorts

  • Nike scooped tees

2.  New Arrivals

3.  Boys

  • Crayola jogger sets

  • Nike hoodies and pants

  • Levi jackets and shirts

4.  Girls

  • Nike Marker Mash jackets

  • Crayola Llamacorn print tees

  • Converse leggings and joggers


Visit our website to see our full range of kids featured wear.  Remember, our bestsellers sell out fast, so be sure to check them out first.  And to ensure you are in step with the trends that your kids are after, follow us on Instagram and Facebook so you are always in the know!


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  1. Nike Chevron Stripe Jacket Navy
    Nike Chevron Stripe Jacket Navy
    As low as R1,099.95
  2. NKG Tokyo Floral Windrunner for kids
    NKG Tokyo Floral Windrunner for kids
    As low as R929.00
  3. NKG Tokyo Floral  AOP Futura SS Tee for Kids
    NKG Tokyo Floral AOP Futura SS Tee for Kids
    As low as R239.00
  4. NKG Tokyo Floral  AOP Legging for kids
    NKG Tokyo Floral AOP Legging for kids
    As low as R329.00
  5. CYG HAVE A COLORFUL DAY LS TEE
    CYG HAVE A COLORFUL DAY LS TEE
    As low as R204.00 Regular Price R339.95
  6. CYG LLAMACORN LS TEE
    CYG LLAMACORN LS TEE
    As low as R204.00 Regular Price R339.95
  7. CYG COLORBLOCK TEE BIKER SHORT
    CYG COLORBLOCK TEE BIKER SHORT
    As low as R330.00 Regular Price R549.95
  8. CYG CRAYON FLIP SEQUIN TEE
    CYG CRAYON FLIP SEQUIN TEE
    As low as R168.00 Regular Price R279.95
  9. CYG CRAYON FLIP SEQUIN TEE
    CYG CRAYON FLIP SEQUIN TEE
    As low as R168.00 Regular Price R279.95
  10. CYG RAINBOW SEQUINS HEART TEE
    CYG RAINBOW SEQUINS HEART TEE
    As low as R168.00 Regular Price R279.95
  11. CYG LLAMACORN TEE KIDS
    CYG LLAMACORN TEE KIDS
    As low as R168.00 Regular Price R279.95
  12. CYG LLAMACORN TEE KIDS
    CYG LLAMACORN TEE KIDS
    As low as R168.00 Regular Price R279.95
  13. CYG FLUTTER SLEEVE & LEGG SET
    CYG FLUTTER SLEEVE & LEGG SET
    As low as R330.00 Regular Price R549.95
  14. CYG FLUTTER SLEEVE & LEGG SET
    CYG FLUTTER SLEEVE & LEGG SET
    As low as R330.00 Regular Price R549.95
  15. CYG FLUTTER SLEEVE & LEGG SET
    CYG FLUTTER SLEEVE & LEGG SET
    As low as R330.00 Regular Price R549.95
  16. CYG 2 LAYER RUFFLE SLV SHRT SE- KIDS
    CYG 2 LAYER RUFFLE SLV SHRT SE- KIDS
    As low as R228.00 Regular Price R379.95
  17. CYG 2 LAYER RUFFLE SLV SHRT SE- KIDS
    CYG 2 LAYER RUFFLE SLV SHRT SE- KIDS
    As low as R228.00 Regular Price R379.95
  18. CYG 2 LAYER RUFFLE SLV SHRT SE - KIDS
    CYG 2 LAYER RUFFLE SLV SHRT SE - KIDS
    As low as R228.00 Regular Price R379.95
  19. CYG CREATE TEE
    CYG CREATE TEE
    As low as R162.00 Regular Price R269.95
  20. CYG CREATE TEE
    CYG CREATE TEE
    As low as R162.00 Regular Price R269.95
  21. CYG CRAYON LOLLIPOP TEE
    CYG CRAYON LOLLIPOP TEE
    As low as R162.00 Regular Price R270.00
  22. CYG CRAYON RAINBOW TEE
    CYG CRAYON RAINBOW TEE
    As low as R162.00 Regular Price R269.95
  23. CYG CRAYON RAINBOW TEE
    CYG CRAYON RAINBOW TEE
    As low as R162.00 Regular Price R269.95
  24. CYG CUPCAKE TEE - KIDS
    CYG CUPCAKE TEE - KIDS
    As low as R162.00 Regular Price R269.95
  25. CYG UNICORN TEE
    CYG UNICORN TEE
    As low as R168.00 Regular Price R279.95
  26. CYG LS TEE & SUB LEGGING SET
    CYG LS TEE & SUB LEGGING SET
    As low as R408.00 Regular Price R680.00
  27. CYG TUNIC HOODIE & AOP LEGGING
    CYG TUNIC HOODIE & AOP LEGGING
    As low as R462.00 Regular Price R770.00
  28. CYN RAINBOW OMB TRIC/PAINT SET
    CYN RAINBOW OMB TRIC/PAINT SET
    As low as R462.00 Regular Price R770.00
  29. YAN CRAYOLA BOX FUEL PACK
    YAN CRAYOLA BOX FUEL PACK
    Special Price R180.00 Regular Price R300.00
  30. YAN CRAYOLA SPECTRUM CAP
    YAN CRAYOLA SPECTRUM CAP
    Special Price R132.00 Regular Price R220.00
  31. YAN CRAYOLA SPECTRUM CAP
    YAN CRAYOLA SPECTRUM CAP
    Special Price R132.00 Regular Price R220.00
  32. YAN CRAYOLA SPECTRUM CAP
    YAN CRAYOLA SPECTRUM CAP
    Special Price R132.00 Regular Price R220.00

Items 1-32 of 148

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